小企业表示美国对TikTok的禁令将对他们造成伤害
📖 逐句对照翻译
As the date nears for a possible U.S. ban on the video sharing service TikTok, some small companies are saying such a ban would hurt their business.
随着美国可能对视频分享服务TikTok实施禁令的日期临近，一些小型企业表示，这样的禁令会损害他们的业务。
The U.S. Justice Department has ordered TikTok’s China-based parent, ByteDance, to sell the social media app by January 19 or face the ban.
美国司法部已下令TikTok的中国母公司字节跳动在1月19日前出售这款社交媒体应用，否则将面临禁令。
Lawyers for ByteDance and TikTok have sought legal action to temporarily block the Justice Department’s order.
字节跳动和TikTok的律师已寻求法律行动，以暂时阻止司法部的命令。
The Supreme Court is expected to consider the matter in January.
预计最高法院将在1月审议此事。
President-elect Donald Trump, who takes office January 20, has asked the Supreme Court to delay a ban to permit solving the problem through “political means.”
当选总统唐纳德·特朗普将于1月20日就职，他已请求最高法院推迟实施禁令，以便通过“政治手段”解决问题。
U.S. officials have long warned that TikTok presents national security concerns.
美国官员长期以来一直警告称，TikTok构成了国家安全担忧。
The government accuses ByteDance of sharing user data with China’s government.
政府指责字节跳动与中国政府共享用户数据。
Critics have said China could also use TikTok to spread misinformation and that material published on the service can harm the mental health of young users.
批评人士称，中国也可能利用TikTok传播虚假信息，而且该服务上发布的内容可能损害年轻用户的心理健康。
TikTok has repeatedly denied the accusations.
TikTok已多次否认这些指控。
The company has said it sees the app as an important tool to support Americans’ right to free speech.
该公司表示，它将该应用视为支持美国人言论自由权利的重要工具。
Industry experts have said a U.S. ban on TikTok could affect millions of small businesses that use the service to grow.
行业专家表示，美国对TikTok的禁令可能会影响数百万利用该服务发展的小企业。
TikTok launched in the United States in 2016.
TikTok于2016年在美国上线。
Since then, many small business owners have been using it in different ways.
从那以后，许多小企业主以不同的方式使用它。
These include marketing and advertising campaigns to introduce new products.
这些包括为推出新产品而开展的营销和广告活动。
Many companies also sell goods directly through the app.
许多公司也通过应用程序直接销售商品。
TikTok's own estimates suggest small businesses currently using the service would lose more than $1 billion in revenue in a single month if the ban goes into effect.
TikTok自己的估算显示，如果禁令生效，目前使用该服务的小企业单月收入损失将超过10亿美元。
One example of how TikTok can be used to quickly grow a business is the experience of Desiree Hill.
德西蕾·希尔的经历就是TikTok如何能迅速推动业务增长的一个例子。
She is the owner of Crown’s Corner Mechanic in Conyers, Georgia.
她是佐治亚州科尼尔斯市Crown’s Corner Mechanic的老板。
She told the Associated Press that sharing videos of her work on TikTok helped spread the word online about her business.
她告诉美联社，在TikTok上分享自己的工作视频有助于在网上传播关于她业务的信息。
As a result, the app made her services so popular she was able to open her own shop with five employees 18 months ago.
结果，这款应用让她的服务大受欢迎，以至于她在18个月前就能开设自己的店铺，并雇佣了五名员工。
“Every day I get at least two to three customers that have seen me on TikTok, watched my videos and wanted to become a customer,” Hill said.
希尔说：“每天至少有两到三位顾客是在TikTok上看到我、看过我的视频后，想要成为我的客户的。”
If a ban on TikTok is established, many businesses would likely move to other services to reach customers.
如果TikTok被禁，许多企业可能会转向其他服务来接触客户。
Instagram Reels, Snapchat and YouTube Shorts are three possibilities.
Instagram Reels、Snapchat和YouTube Shorts是三种可能的选择。
Many small companies already use those apps.
许多小公司已经在使用这些应用程序了。
But business experts say it might be harder to get teens who have long used TikTok to start using other apps.
但商业专家表示，要让长期使用TikTok的青少年开始使用其他应用程序可能更加困难。
Another way for businesses to reduce the effects of a ban would be for them to build a strong base of customers who are willing to provide their contact emails or phone numbers.
企业减少禁令影响的另一种方式是建立强大的客户基础，这些客户愿意提供他们的联系邮箱或电话号码。
That permits owners to reach out directly to users with new offers and other marketing messages.
这使得所有者能够直接联系用户，推送新的优惠和其他营销信息。
Hill, of Crown Corner Mechanics, worries that other services would not reach as many possible customers as TikTok.
Crown Corner Mechanics的Hill担心，其他服务方式无法像TikTok那样触及那么多潜在客户。
She said she is already using YouTube, Instagram and Facebook, but has not been getting the same results.
她说她已经在使用YouTube、Instagram和Facebook，但并没有取得同样的效果。
“I am worried because there is no preparation for this,” Hill told the AP.
“我很担心，因为对此没有任何准备，”希尔对美联社说。
She added, “If I lose TikTok, I will lose a large part of my business or I will lose my ability to grow anymore.”
她补充道：“如果我失去TikTok，我将失去很大一部分业务，或者我将失去继续增长的能力。”
Crystal Lister uses TikTok for her business, called Mommy and Me: The Listers, in Cypress, Texas.
克里斯特尔·利斯特在得克萨斯州赛普里斯利用TikTok经营她的业务，名为“妈妈和我：利斯特一家”。
The company offers interactive educational training in subjects including technology and science.
该公司提供涵盖技术和科学等学科的互动式教育培训。
Now, she is seeking to move her offerings to YouTube and Instagram Reels but says TikTok is easier to use.
现在，她正寻求将内容转移到YouTube和Instagram Reels上，但表示TikTok更易于使用。
“It is going to be a challenge if TikTok is banned because we’re losing kind of all the functionality you want,” Lister said.
利斯特说：“如果TikTok被禁，那将是一个挑战，因为我们会失去所有你想要的功能。”
These could include video creation methods and the ability to spread product details through social media.
这些可能包括视频创作方法以及通过社交媒体传播产品细节的能力。
“So we’ll have to use many other platforms to supplement what TikTok did in one.”
所以我们将不得不使用许多其他平台来弥补TikTok一个平台所做的事情。
I’m Bryan Lynn.
我是布莱恩·林恩。
The Associated Press reported this story.
美联社报道了这一事件。
Bryan Lynn adapted the report for VOA Learning English.
布莱恩·林恩为VOA英语学习频道改编了这份报告。
